Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
Hi, ITM
This usually means the license is still tied to the original Microsoft account, or the new PC is picking up the wrong Office install/license. For one-time Office, it can also happen if the old copy was OEM or otherwise not transferable.
Here are some suggestions you can try:
Make sure they’re signing in with the exact Microsoft account that originally redeemed the license, then install from Services & subscriptions instead of entering the old key again.
If it’s Microsoft 365, it is recommended that they sign out of Office remotely from the account/devices page, since uninstalling alone may not free the activation right away.
Also check the new PC for multiple Office versions, remove any extra one, restart, and try again. If needed, run an Online Repair on the remaining install.
If the activation window shows "contact support to transfer this license to this device”, use that option directly.
Thank you for your patience in reading, I hope this information has been helpful to you.
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